WORK
EBERJEY
For the past two years, we have partnered with the premium PJ and leisure brand, Eberjey, known for its commitment to creating products by women, for women. Despite their purposeful foundation, they lacked a credible sustainability program.
We began by conducting six internal training sessions covering greenwashing, Sustainability 101, and circularity to build internal capability. Following this, we developed a comprehensive and robust sustainability program. This involved a thorough stakeholder engagement and materiality assessment process, consumer engagement, internal workshops and leveraging the Future-Fit Business Benchmark to identify key sustainability topics across people, planet, and business.
Our strategic alignment with Eberjey's brand narrative culminated in the creation of the 'Restore’ strategy—a journey encompassing business, planetary, and people wellness. We then established detailed impact guides and measurable targets for each sustainability pillar, addressing areas such as supply chain, textiles, water, and living standards.
We're proud to be Clean Creatives!
We've joined a global movement of ad and PR professionals saying no to fossil fuel clients